Crisis Communication:
A National Study of Leadership During the Financial Crisis
© 2009 - Ruby A. Rouse, PhD & Rich S. Schuttler, PhD
Scholar, Practitioner, Leader Analysis
Scholar, Practitioner,
& Leader Analysis
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The mission of the University of Phoenix's School of Advanced Studies (SAS) is to “develop leaders who will create new models that explain, predict, and improve organizational performance.” The National Research Center’s crisis communication study offers a framework to understand organizational performance during the financial crisis. Utilizing the doctoral program’s Scholar, Practitioner, Leader model, the study demonstrates how scholarly research can be used to influence policy decisions and assist in organizational decision-making.
Scholar, Practitioner,
& Leader Analysis
Research
Questions
Purpose
Statement
Problem
Statement
Historical
Overview
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